What Fortune 500 companies pay behavioral scientists and organizational psychologists hundreds of thousands of dollars to deliver; you now have access to.
Not a version of it. Not an adaptation for the mass market. The methodology itself.
Built on the same science, grounded in the same research, facilitated by a credentialed Business Psychologist with 20 years at the intersection of behavioral science and real-world performance.
The difference is who it was built for.
Large corporations bring in behavioral scientists to solve a specific problem: their highest performers break down under pressure in predictable, measurable, changeable ways. They make worse decisions. They execute inconsistently. They lead reactively instead of by design. And the cost in revenue, in talent, and in opportunity, is significant enough to justify the investment.
That exact problem does not stop at the corporate door.
The woman running her own business faces the same conditions, the same behavioral patterns under pressure, often with less support, fewer resources, and higher personal stakes. The science applies. The methodology works. And until now, it simply was not available at a price point or in a format designed for her.
The ABE™ Founders Circle is where that changes.
Workshops can work. The problem is that what the brain learns in a single event does not automatically transfer to the moments that matter most.
This is not a criticism of workshops, it's neuroscience.
ABE™ Founders Circle a three-month peer cohort built on a behavioral science methodology that most organizations never get access to, because it requires a level of training, scientific rigor, and applied expertise that is genuinely rare.
Eight women. Twelve weekly sessions. Six behavioral cycles. Each one designed to produce a specific, measurable change in how you perform under stress, not in theory, but in real business conditions while you are running your business.
This is the work that gets results that hold. Not because of motivation or mindset, but because of science.
Why corporate behavioral science works so well for women business owners
The irony is that the behavioral patterns corporate organizations invest so heavily in addressing, stress-driven decision failures, execution breakdown under load, reactive leadership, are experienced with with even higher intensity by women running their own businesses.
In a corporate context, there are systems, teams, and structures that absorb some of the pressure. When you run your own business, you are the system. The patterns have nowhere to hide and no buffer to absorb the cost.
This is not a disadvantage. It is actually what makes the work more effective. When the stakes are this personal and this visible, the motivation to change is not theoretical. It is immediate. And the changes that happen inside the Founders Circle are changes you feel in your business within weeks, not quarters.
Women's stress response is neurologically distinct from the model most behavioral frameworks were built on.
Here is exactly what you are investing in. Not vague outcomes and aspirational language. The precise structure, the science behind each element, and what you leave with at the end.
The architecture: six behavioral cycles across twelve sessions
The program is built around six two-week behavioral cycles. Each cycle focuses on one dimension of your behavioral pattern and pairs it with an intervention tool. You use the tool in your real business between sessions, bring back the data, and the group works it together in the consolidation session.
This is not classroom learning that you then have to figure out how to apply. The application is the program.
Cycle 1 — Weeks 1 and 2 — Sessions 1 and 2
What we map: Your stress-response profile — how pressure activates your behavioral patterns and what that looks like inside your specific business.
Tool you leave with: Behavioral Reset Protocol. A three-stage interrupt tool — Recognize, Interrupt, Redirect — personalized to your stress-response signature and practiced in session before being deployed in real conditions.
Cycle 2 — Weeks 3 and 4 — Sessions 3 and 4
What we map: Your decision-making breakdown type — where and how your judgment degrades under cognitive load, and the specific business decisions that cost you most.
Tool you leave with: Decision Architecture. Pre-designed decision structures built before the pressure arrives, so that your best judgment is available at the moment it is needed most.
Cycle 3 — Weeks 5 and 6 — Sessions 5 and 6
What we map: Your execution failure geography — whether your follow-through breaks down at initiation, maintenance, or completion, and why that distinction determines which tool will actually work for you.
Tool you leave with: Execution Restart Protocols. If-then implementation intentions written in the specific format that behavioral science has established as most effective under load. Matched to your exact failure point.
Cycle 4 — Weeks 7 and 8 — Sessions 7 and 8
What we map: Your environmental triggers — the physical, structural, and relational conditions in your business that are running your behavioral patterns without your awareness.
Tool you leave with: Environmental Design Framework. Targeted modifications that make the right behavior structurally easier than the wrong one, in the specific contexts where your patterns have been most persistent.
Cycle 5 — Weeks 9 and 10 — Sessions 9 and 10
What we map: Your relational behavioral patterns — the people, dynamics, and social conditions that most reliably activate your stress response or degrade your decision quality.
Tool you leave with: Peer Accountability Architecture. A post-program accountability structure designed as a behavioral tool, not a support arrangement. Built inside the program so it is already running before the cohort ends.
Cycle 6 — Weeks 11 and 12 — Sessions 11 and 12
What we map: Full behavioral architecture consolidation — integrating five dimensions into a connected system view of how you operate under pressure.
Tool you leave with: Personal Behavioral Architecture Document. A permanent, owned one-page reference that captures your full behavioral profile, your three highest-impact tools, your environmental design changes, your decision architecture, and your accountability structure. This is what you leave the program with. It does not expire.
The peer structure in the Founders Circle is not incidental to the methodology. It is part of how the science works.
When seven other women have been mapping their own patterns with the same framework and deploying the same tools in their own businesses, they can see things in your situation that you cannot see from inside it. They do not offer advice. They offer data. Clarity that comes from being outside your pattern while understanding the framework at the level required to recognize it.
That quality of peer engagement does not happen by accident. It happens because the program builds a shared behavioral vocabulary, a common framework, and a level of trust that makes the feedback useful rather than polite.
Research on behavioral change is consistent: sustained change is significantly more likely when it is embedded in a social reinforcement structure. The peer group is not support. It is infrastructure.
ABE™ Blueprint — behavioral self-assessment
Completed before the program begins. Your personalized behavioral profile across four dimensions forms the foundation of your individual work inside every session. You do not need to purchase this separately — it is included in your enrollment at no additional cost.
12 facilitated group sessions — 90 minutes each
Twelve sessions over three months. Six are live and facilitated directly by Michelle Cross. Six are peer consolidation sessions guided by structured content, where members bring their real data and work it together using the ABE™ peer debrief protocol.
Personalized behavioral profile
Delivered at program start from your completed Blueprint assessment. Not a personality type. A precision map of your specific patterns across four dimensions — stress-response, decision-making, execution, and environmental triggers — written in plain language specific to you.
Six precision behavioral tools
One matched tool per cycle, built around your pattern data, deployed in your real business between sessions, and refined through peer debrief. Each tool is personalized because the map was precise. The tools are not generic frameworks. They are designed for your specific breakdown points.
ABE™ Behavioral Reset workbook
The full workbook and protocol library, yours to keep permanently. Includes all four modules — The Reset, The Decision Architecture, The Execution Reset, and The Environmental Design — and the 30-day consolidation architecture. This is yours to return to beyond the program whenever the patterns resurface.
Peer Accountability Architecture
Designed in Session 10 and activated before the program ends. A structured post-program accountability partnership grounded in social reinforcement science. This is not an informal arrangement between two people who met in a program. It is a designed behavioral tool with a specific structure, tracking focus, and behavioral commitment — built while the program is still running so it is already a habit before the cohort closes.
Personal Behavioral Architecture Document
Built across Sessions 11 and 12. A permanent, owned one-page reference that consolidates your five-dimension behavioral profile, your three highest-impact tools, your environmental design changes, your decision architecture for your highest-stakes decision types, your execution restart protocols, and your post-program accountability structure. This is what you leave the program with. It does not expire when the cohort does.
Private cohort community space
Between-session access for all eight members to share deployment data, observations, and tool refinements as they happen in real time. Not a passive feed. An active behavioral engineering environment where the work continues between sessions.
Direct access to Michelle Cross throughout
Not AI. Not an assistant. The Business Psychologist who built the framework, accessible throughout the three months. The methodology is delivered by the person who designed it.
Not what we hope will change. What the science of behavioral integration, applied over twelve sessions in real business conditions, consistently produces.
You understand precisely how your behavioral patterns operate under pressure, not in general terms, but with the kind of specific, named clarity that makes change possible.
You have a Behavioral Reset Protocol that works in the actual moments when your stress-response activates, before it makes your decisions for you.
You have a Decision Architecture built for the specific high-stakes decision types that have cost you the most, designed before pressure arrives so it does not require deliberation when cognitive load is highest.
You have Execution Restart Protocols matched to exactly where your follow-through breaks down, written in if-then format that requires no willpower at the point of execution.
Your environment has been redesigned to make the best behavior structurally easier than the wrong one, in the specific contexts where your patterns have been running most consistently.
You leave with a Personal Behavioral Architecture Document — a permanent, owned operating system for leading under pressure that does not expire when the program ends.
You have a post-program accountability structure already activated, built on the peer trust the cohort developed, grounded in the science of social reinforcement rather than good intentions.
The change is not temporary because the architecture that sustains it is permanent. That is what makes this different from everything else you have tried.
This cohort is limited to eight women.
Not as a marketing device. Because behavioral peer work at this level requires a group small enough for every member to bring real work to every session and receive genuine input in return.
When eight seats are filled, the cohort closes.